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.XXX - Let's Be Adult About It
.xxx is designed to support adult content brands and websites. This new TLD shows Internet that websites contain adult content even before visiting them. Identifying adult content Websites prior to actually visiting them assists both adult content consumers and users desiring to avoid this kind of content. Accordingly, participating in the early registration stages may be essential to different kinds of companies.

Members of the adult Sponsored Community should register .xxx domains to increase their customer confidence, their Website traffic and their paying customer conversion rate.
Non-members of the adult Sponsored Community are recommended to submit a request to block their trademarks from being registered under .xxx.

.XXX Domain Registration

.xxx domain names are designed for the adult Sponsored Community.
For more details regarding the adult Sponsored Community Membership process click here.
  To check .xxx domain names availability and registration please type them in the box below and press search:
McAfee Secured
All .xxx domain names are protected by the leading security company McAfee from hacker attacks, exploits and malware. This service is valued at over $200 per domain and is provided free to all .xxx registrants. This service includes script security scan and malware detection, so you can rectify security violations before detected and abused by hackers. McAfee uses technology based on a constantly updated knowledge base that contains the newest threats variations, drawing on internal security research, and a global network that includes millions of sensors in more than a hundred countries around the world. After verified as malware free .xxx sites can display the McAfee Trustmark, that includes the scan date, to show that your Website passed a security scan by McAfee to provide a more safe and relaxed experience to your customers.
The new home for adult Websites
Internet adult content Websites have always produced a lot of relevant content, suitable for some of the Internet users. Whatever you may feel regarding adult content – it's here to stay, so let's be adult about it. Many Internet users are unwillingly exposed to adult content. On the other hand, there are quite a few Internet users searching for adult content and having difficulties locating their specific desired content due to the vast number of active and non-active domains online. You can not always predict whether the content of a website is adult before entering a website, just by its domain name. However, .xxx will become the clear and obvious sign of adult content websites, so Internet users will have a good idea of what type of content a .xxx website contains, even before visiting that website.

What's in it for Internat users?
.xxx provides Internet users with a clear and convenient access to adult Websites, knowing the Website operators work under self-regulation, published guidelines and policies. Any .xxx Website is scanned daily by the leading security company McAfee to detect and identify malware, to ensure a safer and pleasant user experience. Internet users who wish to avoid exposing themselves to adult content may easily block their access to .xxx Websites.
What's in it for the non-adult trademark owners?
With the new .xxx TLD, you control the level of exposure of your brand or trademark in the adult entertainment world online, thanks to the early registration stage, Sunrise B, which make it possible to block certain domain names from being registered under .xxx.

What's in it for the Industry Professionals?
.xxx provides a friendly environment for your customers, increases customers trust, and therefore increases the usage of adult industry brands in the .xxx TLD, to produce real and attractive long term assets.

Best business practices under .xxx
The International Foundation for Online Responsibility (IFFOR) developed the highest business standards that all .xxx domain owners are obliged to practice, to provide effective self-regulation by the adult content industry. These standards include:
+ Safeguard children from being targeted online
+ Protect customer privacy
+ Protect from adult content unsolicited bulk SPAM advertisement
+ Fight unlawful malware and technologies
+ Easy adult Websites filtering method for children
+ Clear and full disclosures, secured transactions and contact details
+ Protect intellectual property rights

Domain The Net Technologies Ltd.
174 W. 4th St. New York, NY 10014 USA
Tel.: +1-646-383-5000